We're a truly international company, fourth largest in our industry and operating across 120 markets. An inclusive, innovative global FMCG business supported by over 27,500 employees. As we embrace a new era of growth, we are transforming. Our ways of working and culture are driven by a challenger mindset, constantly questioning the status quo.
Our agility and entrepreneurial spirit, alongside award winning development programmes, enable innovation and success while creating exciting and rewarding career choices. As we move forward, our customers will be at the heart of what we do, evolving to needs and expectations and committing to a more meaningful contribution to harm reduction by building a successful NGP business. Integral to our long-term success is our sustainability strategy, behaving responsibly and supporting our ambitions, all underpinned by high governance.
Encouraging inclusion at local levels and supporting a developing and robust diversity agenda globally, we’re fully committed to creating and maintaining an environment that celebrates and respects difference.
Joining us as our Marketing Development Manager in Bristol, you will be an integral part of the Heated Tobacco (HT) Marketing team and be responsible for guiding, sharing and aligning the HT go-to-market strategy for all new market roll-outs of the global product and brand positioning. This role will provide Category support and functional expertise when Clusters/Markets are developing launch plans.
The role is the key interface with the Regional Marketing Managers as well as respective roles within the Clusters and markets. The role is responsible for ensuring onboarding is managed efficiently from an end-to-end CX and brand perspective, including local brand agencies and service providers meet required benchmarks. The role will steward the global brand and campaign positioning. As our Market Development Manager you will work closely with the HT Marketing Manager and CX Manager to ensure latest global brand communication and winning activation and consumer engagement developments are integrated for appropriate local adaptation, as well local requirements taken into consideration for future brand and CX global developments.
Regular travel to the new markets during set-up is expected as part of this role.
Imperial Brands offer a competitive package of salary, bonus scheme, pension, hybrid working and 25 days holiday + Bank Holidays (with an additional 4 days on top to cover the Christmas period).
Please share your CV and motivation letter with us by clicking on the "apply" button on the page.